Llama Lead Gen

Llama Lead Gen is a digital marketing agency specialising in B2B lead generation, with a strong focus on the SaaS sector. Founded by Adam Yaeger, the agency leverages a team of ex-LinkedIn and ex-Facebook marketers, offering a blend of data-driven strategies, SEO, and paid advertising to maximise ROI and drive business growth.

The agency’s origin story—rooted in global remote work—reflects its modern, agile approach, and its branding is both memorable and meaningful. Llama Lead Gen has expanded from a solo operation to a global alliance of experienced marketers, positioning itself as a strategic partner for ambitious SaaS companies.

Pros

• Deep B2B SaaS Expertise - Llama Lead Gen’s focus on B2B SaaS is evident in their client roster and service offerings, making them a strong fit for SaaS companies seeking specialised marketing strategies.
• Experienced Team with Platform-Specific Knowledge - The team consists of former LinkedIn and Facebook marketers, bringing insider expertise to paid social campaigns and digital strategy.
• Flexible, Global, and Collaborative Approach - Clients consistently note the agency’s reliability, responsiveness, and ability to integrate seamlessly with internal teams—even across complex, multi-channel campaigns.

Cons

• Pricing Can Be High for Small Startups - Project costs range from $1,500 to $450,000, with some engagements reported between $200,000 and $999,999, which may be prohibitive for early-stage companies.
• Branding May Not Appeal to All - While the llama theme is memorable, it might come across as less corporate or serious for some traditional B2B buyers.
• Niche Focus - Their strengths are primarily in B2B and SaaS; companies outside these sectors may find their expertise less relevant.

Final Thoughts

Llama Lead Gen earns a spot on our list of recommended B2B SaaS agencies due to their sector-specific expertise, hands-on approach, and proven track record with complex digital campaigns. Their team’s background at major platforms like LinkedIn and Facebook translates into advanced campaign management and strong results for SaaS clients.

While their branding is quirky and their pricing may not suit every budget, their collaborative style, data-driven methods, and ability to deliver measurable ROI make them a standout choice for growth-focused SaaS companies. If you’re looking for a partner that understands the nuances of B2B SaaS marketing and can execute across multiple channels, Llama Lead Gen should be on your shortlist.